The Alpaca Industry

Alpacas are a species that present physiological, anatomical, morphological and behavioural distinctive characteristics compared to other species used in animal production. Empirical observation of a herd, grazing under time management controlled conditions, allowed to approximate some initial observations about the effect of alpacas in the management of ecosystems. Larger green matter availability in the paddocks grazed by alpacas, evident natural weed control, better plants distribution and increasing stocking capacity were the relevant observed issues. It is considered that the special behavioural characteristics of alpacas in terms of excretion habits, low hoof pressure, food conversion efficiency and grazing habits should be factors to be rigourously studied to explore the value of alpacas as an environmentally friendly species. more »

In discussions with alpaca breeders the world over it is often that lifestyle is quoted as the reason they first purchased alpacas. For most it is an idyllic choice. However for everyone with alpacas there comes a point when decisions need to be made: How to move on the alpacas we no longer necessary in their breeding programs? How to finance those matings or new animals that we would like to buy? How to realise a return on the investment already made? more »

When times are tough and they donʼt get much tougher than today, how can we develop a marketing programme that will allow us to communicate to our target market, develop relationships with these targets and successfully develop our alpaca business. The alpaca market has always been competitive. We all have to compete not just against other alpaca breeders but also against other livestock and farming options and alternative investment strategies. How can we identify those groups we are most likely to sell to and then develop effective and ongoing communication mechanisms to ensure that not only our business is successful but also that our clientsʼ businesses are successful. This is essential if we want to develop repeat business. Breeders are in the alpaca industry for a variety of reasons: lifestyle, income generation, advancing the breed are but a few reasons. By focusing your alpaca venture and developing both marketing and sales strategies, this will enable you to have the greatest number of options in achieving your alpaca goals. more »